In order to improve popularity of the business with the help of Instagram, you have to add engaging and fun pictures on your account to attract audience. As Instagram provides short videos to play, you have to upload up to 15 second photos on it. You can also get around 6.5 second videos with Vine. If a picture is capable to speak thousands of words, a video can speak billions of words, especially those that speak less and showcase more. Here’s what you can do to improve popularity –
Embed Your Website, Twitter or Videos and Blog Links
You can embed your videos and photos on Instagram just like with Photo Bucket. When using desktop version of the website, this feature can also be useful. You can literally add some spice to your videos and they are shorter as compared to 15 seconds. Due to copyright issues, there are many people using Vine or Instagram to embed photos and videos. You can embed your Twitter account or blog to host pictures. You can do it to increase shares, likes and everything on the account and enhance your reach.
Help Your Followers
For some companies, this method may seem daunting as some of the most common pages may have more number of followers than those they follow. On early days, it is vital to follow back to your followers in order to open up to others. It’s something like a YouTube user who responds to every comment until he gets his video popular. Once popularity increases, it’s virtually impossible to respond to hundreds of comments. With having large number of followers, a lot of Instagram brands are not going to follow you back as they have large number of followers. You have to do it if you are new in this platform.
Create Flexible Posting Plan
Apart from finding out the people to connect with as well as the brands and learning from building a great presence in the Instagram world, you have to plan your posts properly to earn your followers from their own followings. You shouldn’t post too sporadically and too frequently. The way you share posts should properly be weighted and balanced.
Turn Your Visitors into Customers
You need to look for various ways which can convert your traffic and leads into sales from honest and ideal customers. A lot of visitors come into your site and most of them are looking to explore. There are only few of them who buy from your site. This way, you have to focus on improving sales from your business traffic and make your business promotions better.
Enhance Your Agenda by Using Apps
Apart from scheduling your posts to keep track on, you have to keep in mind what you are posting and which posts of you are getting popular on the followers. You should use apps to get better experience on your photo sharing with the followers to improve engagement. You should have apps to download images in archive folder, subscribe to profiles, search tags and find keywords.